KLEVA
Latest (Apr. 2025)
Latest (Apr. 2025)
  • Introduction to Kleva AI
    • About Kleva AI
      • Core Philosophy
      • Unlocking Hidden Value with AI
      • 3S: Simple. Secure. Saving.
  • Social & Community Links
  • Brand Kit
  • Market Context
    • Economic Context & Emerging User Needs
    • Limitations of Traditional DeFi
    • DeFAI – Solving DeFi’s Gaps with AI
  • Platform Design
    • DeFi: Conventional vs. Kleva AI’s Perspective
    • The Future of Autonomous Asset Empowerment
    • Core Systems of Kleva AI
      • 1: Autonomous Economy with Social Assets
      • 2: Referral Incentive Finance
      • 3: Onchain Incentive
  • Strategy & Business
    • Business Plan
      • Business Goals & Metrics
      • Target User Segments – Two Core Groups
  • Product Design
    • Functional Requirements
    • Product Features: Leveraging Invisible Assets
  • Technology Stack
    • Platform Architecture
      • Application & Interface Layer
      • Domain Service Layer
      • Platform Service Layer
        • Core
        • External Data Hub
        • Web3 Engine
        • Common Infra Service
      • Infra Layer
    • Key Features of Agent Runtime
      • Deployment & Model Management Framework
      • Security and Reliability Features
  • Tokenomics
    • KLEVA Token Design
      • Historical Tokenomics
      • Distribution Breakdown
  • Roadmap & Community
    • Roadmap & Timeline
      • KLEVA Protocol Era – Pre-Acquisition ('21~'24)
      • 2025–2026 Milestones
      • Community Engagement Timeline
  • Entity
  • Core Team
  • Vision
  • Commitment to the Future
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Core Team

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Last updated 28 days ago

Jay Park – Founder

is the founder of Noone21 and a seasoned leader in the blockchain and AI domains. With a deep background in both enterprise technology and crypto-native ventures, Jay brings a wealth of experience that directly influences the Kleva AI project's vision and execution.

Before founding Noone21, Jay held several executive roles across major tech companies. He served as the CEO of Lambda256, the blockchain arm of Dunamu (operator of Upbit), where he led the development of enterprise blockchain platforms. His previous roles include Executive Vice President at SK Telecom, where he contributed to digital innovation strategies, and Vice President at Samsung Electronics, focusing on technology-driven transformation.

Jay’s career reflects a consistent focus on pushing the boundaries of digital infrastructure, especially where AI meets finance. At Noone21, he is particularly passionate about building AI agents that can act safely and autonomously on-chain—ushering in a new paradigm for smart financial tooling within decentralized networks. His work is a cornerstone in aligning AI capabilities with the permissionless, composable nature of DeFi ecosystems like Kleva AI.


Hugh – CSO

Hugh, CSO of Noone21, is a graduate of Seoul National University with a degree in Business Administration. With approximately 25 years of professional experience, he began his career as an equity analyst at an investment firm, later founding three startups over the past nine years in the gaming, media, and IT sectors.

With deep, hands-on expertise in capital raising, operations, and strategic management, Hugh has led companies through corporate restructuring, business model pivots, and turnaround scenarios. He also brings a solid foundation in financial modeling and data analytics, which he has leveraged to design and implement unique game mechanics and system architectures across his ventures.


Arthur – CTO

Arthur leads the technology development as Chief Technology Officer. He holds a degree in Distributed Mobile Computing from the Graduate School of Information and Communication at Ajou University, where he specialized in Mobile Ad-hoc Networks.

Arthur spent 12 years at Samsung Electronics, where he developed core server infrastructures for flagship services such as Samsung Pay, Samsung Pass, Samsung ChatON Messaging, and Samsung Push. Following his time at Samsung, he served as CAO at Lambda256, where he played a key role in designing and developing the Luniverse blockchain platform. Most recently, he led the development of core blockchain infrastructure for digital assets.

With a strong foundation in backend architecture and blockchain technology, Arthur brings deep expertise in secure, scalable systems, making him a driving force behind the technical execution of Noone21’s vision.

Jay Park